The phrase "user experience" means different things to different people. It helps us deliver products and services. It does beyond the screen. It's not just a digital thing.
Where does UX happen? Planning? Not just there. And not just in every phase of development, but beyond. It informs the next project.
User experience is about how a person feels about using a system or device. It's not designed or objective, but designed for and subjective. It's not a recipe or procedural, but a fungible process.
There are 6 core disciplines: user research, content strategy, information architecture, interaction design, visual design, and usability & analytics. These are about understanding and measurement and more.
How does content strategy fit in? Think of a mai tai. You can't have a drink without the liquid. The content is the liquid. And UX is how you interact with it.
Architecture is the structure of things.
Personas are a way to understanding users, the essence of who they are to help communicate to the team. Content strategists need to understand them as well.
The DIKW hierarchy is a way of understanding how people learn. There are two axes, one is connectedness, one is understanding, and at the intersection is data. You go from data to information to knowledge, and from that, you get wisdom. Information is understanding relations, knowledge is understanding patterns, and wisdom is understanding even more.
It's not the strongest or most intelligent, but the most adaptable that survive. We're living in s tsunami of information, a technology tsunami. We used to have a work/life balance, and now we seek a work/life/technology balance. We have to think differently about how we solve these problems, beyond how we design and build and write things today. Is the future going to be about finding information or about making sense of it?
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